Posts Tagged ‘Social information processing’

What's the big deal about Coke?

January 25th, 2010 - 9:37 pm § in Observations, Web Engagement | | No Comments
It was recently reported in New Media Age, picked up by the Hubspot blog that Coca-Cola were moving their campaign sites from "traditional" websites to social media platforms and they are not alone, Pepsi recently created a stir as they announced a move from big budget Super Bowl ads to investing in their social media community. So what does this mean for "traditional" web content management? [ read more ]

The Future of Content Management

August 19th, 2009 - 7:00 pm § in Content Management, Social Media | | 4 Comments
CMS bloggers of the world have been double dared again, not this time by @kasthomas, but by Julian Wraith (@julianwraith)- who in this post wants the CMS community to gaze into our crystal balls and speculate on the future of Content Management.I think the Future of Content Management is about people. Is that too predictable, does this mean I am going to wang on about ease of use? [ read more ]

Techrigy and Persuasive Content

July 31st, 2009 - 9:06 pm § in Persuasive Content, Web Engagement | | 1 Comment
A couple of weeks ago Alterian aquired Techrigy who specialize in Social Media Monitoring and whilst its obviously exciting to be part of an organisation that is confidently aquiring and growing - it's even better when it's an absolutely gem that has everyone talking. So, I thought I'd better jot down a few thought on this - what does Social Media Monitoring mean for Web Content Management? [ read more ]