Posts Tagged ‘Facebook;’
Techrigy and Persuasive Content
A couple of weeks ago Alterian aquired Techrigy who specialize in Social Media Monitoring and whilst its obviously exciting to be part of an organisation that is confidently aquiring and growing - it's even better when it's an absolutely gem that has everyone talking.
So, I thought I'd better jot down a few thought on this - what does Social Media Monitoring mean for Web Content Management? [ read more ]
Engagement – the new CMS buzzword bus?
Suddenly, everyone in the content management world has jumped off the Web 2.0 buzzword bus and jumped on the one marked ‘Engagement’. What does this mean? Where are we really going? Folks seem to have merely scribbled out yesterday’s out of favour term ‘Web 2.0’ and inked in ‘Engagement’ and are using it as a label for community building; social media web tools – like blogs, wikis and comments. [ read more ]
About Me
Hi, I'm Ian Truscott, VP Products, North America - SDL Tridion - passionate about web content management and how we engage with folks on-line.
Yes, my work defines me - or does it? Read more about me here or get in touch.
